CHOICE “Flying Goat”

Editor — TVC · 2015

This TVC campaign for Choice, produced by ShotBox Films, features a whimsical and eye-catching concept: a rainbow-emitting flying goat at the end of a pot of gold. This imaginative and vibrant concept captures the essence of Choice’s commitment to bringing joy into those who find the best deal using their website. The flying goat, with its arse-firing magical rainbow trail, symbolises the brand’s promise of variety and quality. Director Bryan Moses expertly brought this fantastical vision to life, combining stunning visual effects with a playful rock'n'roll narrative that resonated with audiences of all ages.